This innovation offers "PORL" pomade made from seaweed. Seaweed is used as a stabilizer, gelling agent, and source of vitamins. Hazelnut and castor oil are added as antibacterial, pH balancing, and to promote hair lubrication. Aside to giving fresh and stylish impressions, PORL also promote hair growth and prevent pigment loss of the hair. This product can be position in wide target of market segments; to children, teenagers, as well as adults customers.